This Report is aimed at individuals handling geospatial information in the industry. It was written to raise awareness and understanding of basic geodetic concepts, as well as to describe common issues and provide key recommendations, such as the need to include required metadata. It is estimated that 80% of the industry's data are being spatially referenced. Consequences of geo-reference integrity failures may be truly severe and safeguarding the quality of the position component is vital to the efficient and safe running of our business.